We launched a tool where the users compare the New Fiesta with all the other competitors. It's a platform divided in categories like fuel economy, design, cost/benefit, performance, connectivity, comfort and internal space.

 

JWT - FORD

ECD: Vico Benevides

CD: Marcelo Jesus

Creatives: Henrique Santiago, Nayara Lima, Mariana Albuquerque, Maurício Gomes

Role: art direction, illustration, design

 
 
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